Published on
Apr 3, 2025
In-game ads drive 27% of mobile gamers to purchase a new product: Zynga
Dive Brief: Mobile gamers are active retail shoppers, with 45% reporting they spend $200 or more per month on retail items and 31% spending more than $500 per month on groceries, per a new report from game developer Zynga, along with Disqo and TL;DR …
Source:
Marketing Dive
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